Do you believe that video is the future of content marketing? Mindcorp do. Online video is becoming the key ingredient for successful online campaigns all over the globe. Small businesses that fail to include it in their marketing strategies may struggle in the future with their client’s briefs.
YouTube is the leading video sharing platform to date, but Vimeo comes at a close second with over 14 million users. Vimeo’s leading users are usually artists in film, animation, music and other works of art. It’s a successful platform that lets you showcase your online work and is very much known specifically for creative artistry.
Vimeo has now partnered with GIPHY. GIPHY is a global source for the best and newest GIFs and animated stickers. GIFs are great for enhancing product illustrations, providing visual instructions and creating humour in social media posts.
GIPHY has allowed anyone to build personalised GIFs from their public Vimeo videos. There collaboration is going to unlock endless possibilities for your videos and create insanely awesome GIFs. The platform will also transform into an embedded player at the click of a button, so curious viewers can see the original video online.
These quirky looping videos will help entice audience engagement, promote your product and naturally drive users to your online content. This is why video is so important for small business owners. So what are you waiting for? Get GIPHY-ING!
Pretty cool huh?
Yeah we do!