John Holcroft satirical illustrator

John Holcroft satirical illustrator

John Holcroft, the Sheffield-based designer has created compelling and awakening illustrations that reflect what’s happening in the world.

In the illustration of the earth slipping though the fingers, it portrays how the earth is taken for granted and the beauty we see now could be lost in the near future.

What do you interpret from each of these illustrations?


The first match of the NBA

The first match of the NBA

Exactly 75 years ago the first NBA game was played at the Maple Leaf Gardens in Toronto.

The knicks came out victorious from the match with the score of 68 to 66 against the Huskies. Since then the NBA kept on growing to become the biggest basketball league of the world.

So who will come out victorious from the game between The Knicks against The Raptors tonight?


The 11th Hour

The 11th Hour

Client: Sky
Type: Pre-Sales
Sky has acquired the rights to THE ELEVENTH HOUR a short film by Jim Sheridan, that will be shown across all Sky’s markets in Europe on September 11, marking 20 years since the tragedy of 9/11. The film didn’t have a strong visual asset that could act as the key art and so we were tasked to create a visual that can work across a variety of Sky’s touchpoints, chiefly the User Interface.

It was important that we created a key art that portrays the look and feel of the film’s narrative. Despite the short deadline, we produced various concepts with slightly different feel for the Eleventh Hour, all of which came very close to being chosen as the final key art by Sky.


Launderette of Dreams

‘Launderette of Dreams’

Rebuild the world is a campaign launch by lego and it has brought to life a launderette by the artist named Yinka Ilori.

Inspired by children creations, the launderette is a free installation in Bethnal Green, east London. The venue includes a lot of interactive experiences like a giant mural which can be built, unbuilt by visitors, kaleidoscope laundry drums and lego vending machines. All of these experiences aim to demonstrate how children use play and creative problem-solving skills to turn everyday experiences into adventures. To Infinity and Beyond!