Pepsi's new and unapologetic rebrand
Pepsi unveils a new unapologetic rebrand for the first time since 2008
Pepsi has revealed a new logo and look, which blends classic elements with modern design ahead of its 125th anniversary.
This updated globe logo was created by PepsiCo’s in-house design team. The new design aims to connect future generations with Pepsi’s heritage by incorporating recognisable historical elements with contemporary features. The updated globe and wordmark is similar to the 1987-1997 version, but with a new typography, colour, and border, and is designed to work well in various settings.
What are your thoughts, is Pepsi’s new logo a hit or a miss?
Volvic content branding
Volvic Content Branding
Client: Volvic
Type: Content Branding
We are thrilled to present our latest content branding project focused on Volvic, a renowned brand in the beverage industry. Our aim is to revolutionise Volvic’s content branding and create an unforgettable experience for their target audience.
Through meticulous research and strategic planning, we have developed a comprehensive approach that captures the essence of Volvic’s brand identity while captivating consumers.
By crafting compelling narratives, visually stunning imagery, and impactful videos, we will transport consumers into a world where Volvic becomes more than just a product—it becomes a lifestyle choice.
